Advertise on this web site

ADVERTISING CONTACTS

• Geoff Hodgkinson on FREEPHONE 0800 169 2331 or 01329 511882 or 07831 138 318
• Adrian Chesney on FREEPHONE 0800 169 2331 or 01329 511882

ADVERTISING OPTIONS

We are still developing our ideas, but currently we offer three options:

TYPE	Example
FRONT PAGE HEADER BANNER: This is a high profile location and is intended for corporate-style advertisements. It is fixed, i.e. your banner appears every time someone calls up the home page. MECHANICAL DETAILS: 180 x 55pixels; jpg or gif, animations accepted COST - £150 per month
'WHAT'S CURRENT' BANNER: this is a smaller space at the top of the right hand column of the main body of the home page. It is foixed, i.e. your banner appears every time someone calls the page. This position intended for 'What's New' items, e.g. a new product announcement or a Seminar announcement. MECHANICAL DETAILS: 150 x 55 pixels; jpg or gif, animations accepted COST: £100 per month
INTERNAL HEADER RANDOM BANNERS: every internal page has a banner space in its header. Each time any internal page is called one of a series of banners (we will initially limit the number of advertisers to five, to ensure reasonable coverage) is randomly selected to appear. Over time, ads share the available page calls equally. MECHANICAL DETAILS: 180 x 55 pixels; jpg or gif, animations accepted COST: £100 per month.
OTHER OPTIONS MAY BE POSIBLE - including text-based ideas. Please contact us with suggestions. There's probably no limit except that an advertisement must conform with our concept of reasonableness, weight and noise, and it must not infringe or diminish another advertiser's rights e.g. you could not have a second banner space in the header. View a few pages to see roughly how this might work. If you think your idea fits then we will be pleased to consider it. Reservations will be automated in due course but are currently handled manually, so please email us or phone well in advance.	?

WEB STATS/READERSHIP DATA

Current visitor rates (after only three months of being 'live') are:

• Average no. of visitors per working day: 30+ (equivalent to approximately 1000 per month)
• Average no of pages viewed per day: 350 (this suggests each visitor reads 10 pages!)
• Average visitor return rate per month: 2.1 (people come back!)

Continuing Search Engine Optimisation work is making these figures rise rapidly. A growth rate of 100% per month has been noted, but this is easing off now to 30% - 50% per month! We think visitor rates will double by December. Have you added a backlink from your site yet? It would help the Expert Alliance a lot.

BOOKING RULES

1. QUALIFYING: only AS-Interface UK Expert Alliance members may use this service. To become a Member please read our Structure and Benefits page and follow the links or phone.
2. RELEVANCE: All advertisements must be relevant to the aims and intentions of this web site i.e. they must relate to AS-Interface Expert Alliance activities, products, services, events, news etc. Material may be refused if it conflicts with this rule in the opinion of the Webmaster.
3. LINKS: advertisers can specify which address their Banners are linked to.
4. TIME LIMITS: To give all members an equal chance Banners can only be booked as described below.
   1. FRONT PAGE HEADER: The same advertiser cannot book two concurrent time periods unless no other advertiser wants the space. i.e. a second advertiser will have priority to keep things changing.
   2. INTERNAL RANDOM HEADER BANNERS: up to 3 months once the maximum 5 advertisers is reached. For less than 5 advertisers, concurrent bookings willl be accepted; in case of conflict, priority will be given to the longest serving advertiser.
   3. 'WHAT'S CURRENT' BANNER: This can be reserved for a maximum 1 month period. The same advertiser cannot book two concurrent time slots unless no other advertiser wants the space. i.e. a second advertiser will have priority.
5. RESERVATIONS: Advertising spaces can be reserved in advance. Spaces will be reserved on a first come/first served basis. No reservations will be accepted further ahead than 12 months from application.
6. INVOICING: Spaces will be invoiced at the beginning of the period for which they apply. Payment will be due 30 days after the date of this invoice. Non-payment of invoices may result in advertisements being withdrawn without notice.
7. We reserve the right to change any of these rules in the light of experience!

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